Innovation is the Catalyst for Growth – P@SHA ICT Awards 2013


Dateline: Saturday, September 21, 2013

The tenth annual P@SHA ICT Awards 2013 took place at a gala event in the capital Islamabad on Saturday. This is the first year that this event has been held in Islamabad having originally been held in Karachi and Lahore. The who’s who of the Pakistani ICT sector hob-nobbed with representatives from embassies, from government and the business sector and from academia at a star-studded event that buzzed with energy showing once again that the Pakistan ICT sector was alive with innovation.

The P@SHA ICT Awards aim to recognize the best innovative technology products and solutions being  developed in Pakistan and to  acknowledge creativity, innovation and excellence in Pakistan’s Information and Communications Technologies sector.

The theme of the 10th P@SHA ICT Awards was “Innovation is the Catalyst for Growth”. This year we received an overwhelming number of entries, said Jehan Ara President of P@SHA. Panels of judges from Karachi, Lahore and Islamabad spent long hours listening to innovators present their software products and service offerings in Karachi, Lahore and Islamabad. Every year it becomes more and more difficult to identify the best in each category, she said. There are so many great entries.

There are a few innovators that we expect to see in the winning circle every year simply because they keep creating great products, said one of the 21 judges who adjudicated this year’s Awards. However, each year we are surprised at the number of new faces and new companies that somehow emerge to the surface. Innovation is taking place in every nook and corner of this country, said P@SHA Chairman Naseer Akhtar. This year 40 amazing entries were declared as the best innovators in the17 product and 15 services categories of the P@SHA ICT Awards.

The winners from the product categories of the P@SHA ICT Awards 2013 will be part of the P@SHA delegation that will compete at the APICTA (Asia Pacific ICT Awards) in Hong Kong, against 15 IT economies, namely, Australia, Brunei, China, Hong Kong, Indonesia, Korea, Macau, Malaysia, Myanmar, Philippines, Singapore, Sri Lanka, Thailand, Taiwan and Vietnam. APICTA is scheduled to be held on November 24 – 27, 2013 where top innovators from the region will go head to head to benchmark their products against the best in the region.

Next year Pakistan will play host to the Asia Pacific ICT Awards when 250 – 300 delegates from a wide number of economies will fly into Lahore and Islamabad.


P@SHA ICT Awards 2013 Winners’ List

Best in E-Learning Applications


Product: Learning Suite 360
Company: 360-Training

Runner Up

Product: Aflatoun – Financial Learning
Company: White Rice Communications

Best in Security Applications

Product: CERT Station Cyber Security Dashboard
Company: CERT Station Cyber Security Dashboard

Best in New Media & Entertainment Applications


Product: Scoop Excavator
Company: Arbisoft Pvt Ltd

Runners Up

Product: Thunder Rider First Flight
Company: Five Rivers Technologies

Product: Letters2Friends Game
Company: Pi Labs

Best in Financial Industry Applications

Product: CISSII
Company: IT Minds

Runners Up
Product: Vigilus
Company: Avanza Solutions
Best in Research & Development


Product: iHospital
Company: Center for Advanced Research in Engineering

Runner Up

Product: Named Entity Recognition
Omar Hassan Akhtar

Best in Industry Applications


Product: Magic Box 2
Company: AKSA-SDS

Runner Up

Product: Donatello Digital Signage Solution
Company: Wavetec

Best in E-Government Applications


Product: GeReg@
Company: Infotech Pvt Ltd

Runner Up

Product: Court Beat
Organization: Technology for People Initiative at LUMS

Best in E-Logistics & Supply Chain


Product: BizzTrax
Company: Efrotech Pvt Ltd.

Best in e-Health


Product: SmartCloud
Company: CureMD

Best in Tools & Infrastructure Applications


Product: MPS Engine
Company: Pi-Labs

Best in Communications Applications

Product: SMSall-pk

Best in Green & Sustainable IT Applications

Product: Xgear
Company: One Step Solutions

Best in E-Inclusion & E-Community

Product: Lady Health Workers Initiative
Organization: National Program for Family Planning & Primary Care
A Technology for the People initiave

Best Start Up

WeRPlay Pvt Ltd

Runner Up

Eyedeus Labs

Best in Tertiary Student Category


Product: Online Urdu Character Recognition

International Islamic University – Sana Rasheed

Runners Up

Product: Bio-Tech Prosthetic hand controlled by EMG Signals
Usman Raza

Product: An Eye for the Blind
Muhammad Junaid Gill – NUCES FAST Lahore

Product: Cloud 9
Moiz Ali, Malik, Ahsan Aziz – NUCES FAST Karachi

Best in Secondary Student Category

Product: Awam Ki Awaz
Zarmeen Sahar – Lahore

Best in Mobile Applications


Product: Cricket Companion
Company: Tricast Media Pvt Ltd

Runner Up
WeRPlay Pvt Ltd

Best in Managed Services

Ovex Technologies – Winner

Best in Service Innovation

Catalyic Consulting – Winner

Best in CSR

Maison Consulting – Winner

Best in Brand Development – Winner
Best in Animation

Ice Animations – Mansoor Cartoon – Winner

Best in HR Development

DPL – NGAGE – Winner

Best in Social Media (IT)

EfroTech Pvt Ltd – Winner

Best in Social Media (non-IT)

Strategic Alliancez Pvt Ltd – Winner

Best in BPO

Ovex Technologies – Winner

Best CIO Public Sector

Dr. Umar Saif – Chairman Punjab IT Board


About P@SHA:

The Pakistan Software Houses Association (PASHA) was founded in 1992 by nine technology companies. Today its membership includes more than 400 of the country’s largest software houses, product development centers, BPO companies, Animation & New Media studios and consulting & system integration companies.

P@SHA’s main objective is to promote and develop the software and services industry in Pakistan and to protect the rights of its members. P@SHA has been an active industry advocacy platform and has been projecting the potential of the Pakistan IT and ITES community internationally, especially in the region such as South Asia, Middle East and Asia Pacific. P@SHA and its member companies are playing an active role in making their presence felt, both nationally and internationally.

For more information about P@SHA, please contact Ms. Jehan Ara, President P@SHA at


P@SHA’s video on Youtube Account of PASHA PK